How Usability Evaluation of your app can save you time and money?


Whether checking ratings of a restaurant on Zomato or chatting with a friend on Facebook messenger, how the users/customers interact with the app plays a very crucial role. Your user/customer should be able to perform the desired action on your mobile platform. If the user does not understand how to perform the task on the … Continue reading How Usability Evaluation of your app can save you time and money?

UXR #2


The second edition of the UXRoundtable just got over, and it’s thrilling the direction in which it’s moving. What’s new UXR Questionnaire We’re constantly improving and tweaking UXR. This time, we designed a questionnaire that we sent to the startups before the event. This would serve two purposes; First, it would make  startups think about … Continue reading UXR #2

UX Roundtable Session I


Steve Jobs once said, “You’ve got to start with the customer experience and work backwards to the technology”. Why do great ideas end up losing potential customers even after building outstanding products? In response we see a number of events themed around technology, growth hacking and analytics, but very few related to User Experience, so … Continue reading UX Roundtable Session I